AURA Personalized Hair Care

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4.25
Based on 20 Reviews

5

55.00%

4

25.00%

3

10.00%

2

10.00%

1

0.00%
About AURA Personalized Hair Care

At AURA, our mission is to transform your mirror moments with goal-focused hair care and eco-friendly accessories. Using 100% vegan ingredients, cruelty-free formulas, and sustainable packaging, we believe that everyone can achieve their dream hair while embracing their natural beauty. AURA's personalized hair care Rituals — featuring a custom Shampoo, Conditioner, and hair Masque — are designed to fit your unique hair goals and include the option to add a semi-permanent pigment and aroma at your desired strength. Our hair goals include Repair, Volumize, Moisturize, Scalp Care, Enhance Curls, Smooth, and Color Protect. You can combine more than one goal in your personalized formula and adjust it at any time to reflect your hair’s current needs. We also have over 50 different semi-permanent pigments to choose from (like French Lavender, Sonoma Red, and Chocolate) and six different aromas to fit your scent and color goals — both are totally optional! If you prefer a ready-to-order hair care product, you can explore our specialist-curated Best Sellers Collection which features some of our most-loved formulas and goal combinations. With these pre-formulated products, you can add these products to your cart right away, making them perfect for gifts. Whether you’re looking for a custom hair mask to enhance your curls or a purple conditioner that neutralizes brassy tones, it’s time to experience hair care with endless possibilities.

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Katrese
GB

Aura is an excellent product and has an… Aura is an excellent product and has an outstanding Customer Service Team! Resolution resources are readily available via Phone (844) 973-3910 and their Messaging Center on Aura Website under Contact Us. My Customized Order was placed on 3/10/24, Sunday with Free Shipping USPS Advantage received Wednesday, 3/13/24. Best ever from CA to OH! Utilized both contact methods for a technical monetary oversight between Checkout and Paypal. eSalon's Customer Service responded ASAP via email and resolved the issue. And, it was nice to speak with the Service Rep day of resolution. Very kind, courteous, resourceful, and empathetic.

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ER
GB

Very satisfied with products Very satisfied with products, exact to my customized needs! Smells great too! I recommend to try and will surprisingly enjoy it and it's benefits for your hair type needs and care! Scheduled delivery is prompt and packaging is pleasantly organized and secure.

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Angeleno
GB

I am extremely happy with the Ora… I am extremely happy with the Aura products! The pigments are very dense and offer a lot of color! The hair mask that I have been using makes my hair feel moisturized and healed, which is great since I have had extensive bleaching and coloring. The only challenge has been finding the perfect color For me, and the service department was fantastic and helping me find one!

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Sharon
GB

The products have all been great but... The products have all been great, as far as conditioning, packaging, look, smell, and value, but my bleached-blonde hair is stained blue from using the intense coloring treatment several times. I also found it very weird that the light purple color washes out to a blue color rather than a neutralizing grey-ish color like most purples do. I will continue to use the products because they seem healthier for my hair than other color products, but keep in mind that the more intense colors do not wash out of bleached hair on their own. (Like most other brands.)

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Karen Fischer
GB

Great Choices I like that you can formulate this product line to meet individual needs VS having to settle for a generic "one size fits all" approach. After using this for several months my hair feels strong, full, and resilient. Results were apparent immediately and that inspired me to continue use. I also like that this product requires only a fraction of what store bought brands need for effectiveness. A nice touch is being able to name the product whatever suits you - to me this conveys responsibility for my care routine choices.

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